Business first, race team second.
EXCELR8 Motorsport is practically unique among race teams in that its founder, Justina Williams, has a successful background in business rather than coming from a career in motorsport.
This means the team has a far greater appreciation for the needs of our Commercial Partners than our competitors, and are as committed to delivering a return on your marketing investment as we are to achieving results on track.
The team devotes an enormous amount of effort to optimising its operations and presentation in order to provide a highly professional and marketable platform, and were recognised with a ‘Spirit of the Championship’ Award for the best dressed and most innovative garage during our maiden season in the BTCC in 2019.
Founded in 2010, a determination to succeed combined with high levels of professionalism meant that success was never far away and the team was rewarded with their first MINI CHALLENGE championship in 2010. Another 41 titles have followed, along with numerous championship runner up trophies.
Since 2014 the team has shown their ability as a constructor of expertly engineered, high performance race cars. EXCELR8 Motorsport are solely responsible for the development and production of more than 70 new JCW class cars for the MINI CHALLENGE UK, which has seen the championship go from strength to strength and secure its status as the UK’s finest one make saloon racing championship.
The quality of the cars has also gained them international recognition, leading to the formation of the MINI CHALLENGE series in both Japan and China for 2019. The team have delivered another 30 cars, and have provided technical support at several exhibition races.
In 2019 the team appeared at the highest level of UK motorsport for the first time as they campaigned the venerable MG6s in the Kwik Fit British Touring Car Championship. Despite experiencing an extremely steep learning curve, the team approached the challenge with the same level of professionalism that has delivered such success in other series and were rewarded with 10th in the Independent Teams Championship.
In keeping with the ambitious nature of the team, and in order to accelerate progress towards the ultimate goal of being crowned BTCC champions, EXCELR8 Motorsport embarked on a new challenge for 2020 as it took on the design and build of a brand new car – bringing the Hyundai name into the series for the first time with the introduction of the i30 N Fastback.
Scoring a podium finish on the first weekend with the Hyundai, EXCELR8 Motorsport would take huge strides forwards to become a regular top ten contenders, and expectations were raised even further going into 2021 as the team doubled its entry to four cars thanks to a tie-up with TradePriceCars.com.
With regular front-runner Tom Ingram as part of a new-look line-up, EXCELR8 was able to celebrate a breakthrough BTCC win on home soil at Snetterton, with further wins following at Brands Hatch and Knockhill as the team established itself as a consistent front-runner.
The progress then continued into 2022 and the start of the BTCC’s new hybrid era, which coincided with EXCELR8 introducing a new, bespoke engine for the Hyundai. Having scored the first hybrid win at Donington Park, Ingram would go on to win six times in total to secure the championship title, with team-mate Daniel Lloyd scoring three wins of his own – to give the team an impressive 30 per cent win record.
With one BTCC title now secured, the aim heading into 2023 is to not only defend the drivers’ title but also to add further silverware to an already packed trophy cabinet.
Don’t take our word for it.
Read some of our driver testimonials.
“One week on and I’m still over the moon. That final race will stay with me for a long time. As such, I just once again wanted to say a huge thank you to you all for your hard work and commitment to Dan’s racing this year. I know you all put in a lot of effort and a huge amount of hours into getting him the result he so deserved. The teamwork this year has been fantastic and I think the dynamic has been the best to date. I think the relationship Andy and Connor have with Dan has paid a huge part in achieving the results this year for both him and the team. Huge thanks, and I look forward to celebrating this with you all and the team at the awards evening.”
“I’ve been racing for EXCELR8 for a few years now and for the 2020 season there was no reason for me to look at any other teams as I’ve been on this journey with the team and it feels like one big family. All of the guys and girls at EXCELR8 have been great to me other the years and they always give it 100% at everything they do and the results speak for themselves. No matter what track, they always give me that super fast race car to get the results. So I can only thank them for what they do behind closed doors and at the race weekends. For me they have been the best to race for over my racing career and hopefully I can continue this journey with EXCELR8 in the 2021 BTCC championship..”
After an incident in the first race of the weekend we were packing up ready to go home but, without hesitation – the EXCELR8 crew loaded the car into the trailer, returned to the workshop and worked overnight to replace the whole front end of the car.
At 4.30am we received a text to say that it was all done and ready to go!
On Sunday morning the car was back in the awning looking as as good as new and we managed to race to a podium finish in Race 2 with a new lap record!
The level of service and dedication, of the team is second to none.
They really are “the best in the business”
EXCELR8 Motorsport is a gem. They took Toby under their wing and basically poured in all the skills needed to run at the front in an extremely competitive series. We had support on logistics, financing, data, tyre preparation, testing, racecraft, mental prep, setup – lots and lots of setup, licencing and most importantly, sponsorship support .
All in all they are alongside you every step of the way if you need them to be, or not, depending on what you need. The team has strength in depth and a comprehensive stepping stone of series and experience that can take you from a raw novice all the way to 24hr racing, TCR or BTCC, if you can.
There are plenty of teams that take your money, or your sponsors money, and give precious little in return other than the core race support and I can tell you for a fact that EXCELR8 is not like that. Anthony and Justina run a friendly, quality team with high standards of preparation and a strong sporting ethos; whether you are just starting out on your racing journey at the back of the grid or going for wins at the front everybody gets 100% support and their is no hierarchy or favouritism.
But make no mistake – If Excelr8 are on the grid, they are not there to make up the numbers, they are there to Win.
As a rookie to car racing EXCELR8 made my son feel at ease immediately. They are dedicated to what they do & nothing is ever a problem. Its a great , driven, family atmosphere the moment you walk in the awning. They deliver professionalism and results!
‘EXCELR8 Motorsport are an amazing team to be a part of. Their professionalism and drive to succeed is second to none all the while putting your best interests at the forefront of their priorities. Not only have they helped me to excel as a driver but also as a person with in the Motorsport community and it feels like the sky is the limit with my racing career as a part of their team!’
“Justina has set up a very competitive & professional race team. The results speak for themselves, winning this year’s multiple championships. Albeit my very short stint with the team towards the end of 2020, I was made to feel at home. I would happily race with EXCELR8 again.”